Blog and Insights

It’s important for any business to follow the four marketing P’s: product, price, place and promotion. BUT how can you really make an impact in your industry and be different from everyone else? There are some principles that you can look into when focusing in on the finer details of your businesses marketing plan.

Video marketing refers to the use of video to help promote a brand on digital platforms. This is such a versatile and engaging type of content that can be shared to a wide range of audiences. There are a different kinds of videos that you can produce. Now, it depends on what you want to do and how exactly you want to get your message out there.

For all businesses, customers are key. They are a fundamental part when it comes to keeping businesses afloat. Every business owner should appreciate and value their customers because without them, no one would be able to run a business.

Be SMART with your marketing strategy. New opportunities will arise when you stay true to yourself and to your brand’s message. Today, we will be going through some principles that can boost your marketing strategy and display the benefits of your services to the public in a distinctive way.

As a business owner, you want to drive engagement to your social media sites and to your website. In a time like this, having a strong digital presence can go a long way and there are certainly options out there that you should not ignore.

Owning and running a restaurant certainly has not been a cake walk since the start of the pandemic. However, not all is lost, social media has been a key tool for businesses to stay in contact with their customers. Keeping the community updated on your restaurant’s latest rules and regulations, take out service, curb side and delivery options is essential.

Microswift strives to help businesses promote their brand with an array of different techniques. But we believe that e-commerce is a vital component when it comes to having a smart business strategy. In this article, we share our top 10 e-commerce marketing strategies that have helped our own clients in achieving their goals and generate millions in revenue.

Microswift’s Digital Marketing Specialists have reviewed 4 Facebook ads, with one of them being the next million dollar ad. Let’s take a look!

The Secrets, Tactics and Path To A Wow Dental Practice. Our company has helped 2000+ dental clinics in creating effective marketing strategy plans. The three main avenues that we offer to our dental clients are website design, social media marketing and clinic paperless solutions.

Whether you work for a big corporation, a start up business or if you are a solo entrepreneur, practicing healthy work habits can really help to boost your career. The creative marketing team at Microswift share some of their very own daily habits which have helped them to stay healthy and work to the best of their abilities!