The benefits of digital marketing are really worthwhile. After all, we are in the midst of the digital age and everything revolves around the digital world. Let’s walk your business through the basics but very important aspects of Online Marketing & Online Advertising:

How often and when you should publish a blog is really up to you. However, creating a blog posting schedule in which you publish once a week or twice a month is very important to your business brand awareness and it helps build organic traffic.

So you have started an e-commerce business, you’ve built a great website, something out of the box. You believe in the products/services you are offering. You feel your business is about to rise. But now your stuck. How do I start to make the engine rotate. How do I start to drive traffic to my site, how do I sell, how can I reach. This is where you need to memorize the 5 P’s guide.

Finding the right marketing agency to work with can be very challenging. And let’s face it, what is worse than locking yourself in with a marketing agency that you soon come to realize was a huge mistake. And now you are stuck finding a way out rather than focusing on how to market your business right.

Every business, regardless of the nature of the business, wants to track their ROI (Return on investment). “How much money did I spend” vs. “how much money did I earn back”. Sometimes spending hours or days to track this information and in the end still have inaccurate data. Well guess why?

It’s fair to say that without marketing a business can not exit! Yes that is a bold statement, but backed up with solid evidence and past experiences and encounters. Marketing helps the growth and is the major driving engine to any given business.

If you own a restaurant, you might be wondering why you would want to invest money in hiring a company like Microswift to help build you a website when almost all of your work for your business is in real life opposed to online.

As a dentist, has it ever crossed your mind how competitive the industry you work in really is and where you stand amongst other dentists? Well now would be the right time to start looking at the bigger picture and assessing what you are doing, where you need to be and what you need to do to get there.